Mobile on SSP Media

Is your website dated?

Fri, 23 Oct 2015 11:25:12 -0400

As we discussed in our last post, a stand alone website is a must (opens in a new tab). So, if you already have one then you are on your way to keeping your business online and ahead of your competitors. With all the other things you have to do in running your business on a daily basis, your website and social media marketing may end up being neglected. Websites can get costly, so how can you determine when it needs an update? Here are three helpful hints:

How do I use twitter to promote my business?

Fri, 23 Oct 2015 11:24:41 -0400

Everyday, the number of smartphone users is increasing (opens in a new tab), along with the number of social media users. Businesses that do not master effective use of tools such as facebook, twitter (opens in a new tab), and Google+ will be left behind. Consumers now use a variety of resources to carry out research before purchases, or simply to view opinions on products and services. Not sure if twitter is right for you? Chances are pretty good that it is right for at least 1 of your competitors.

Do I need a responsive website?

Fri, 23 Oct 2015 10:21:16 -0400

On April 21st, 2015, Google updated its dreaded search rank algorithms. This means that it’s criteria for determining which websites are shown at the top of rankings was drastically altered. What does this mobilegeddon mean for small business owners? It means that if your website is not responsive - i.e. does not display well and clearly on smartphones and tablets, then you are in big, big trouble for three key reasons.

Why Having a Facebook Page Isn't Enough

Wed, 23 Sep 2015 11:16:15 -0400

Facebook is a fantastic communication and marketing tool. Of all the social media out there, it is probably the one best suited for direct sales. Many companies have a facebook page, and the price (free) is certainly right. And as long as non one has claimed your identity, you can even have a nice vanity URL - like facebook.com/LuchaComics (opens in a new tab). So, why would you need a website? Here’s 3 good reasons (although there are many more) why a facebook page falls flat up against a stand alone page.