Social-Media on SSP Media

Why E-mail Still Matters - Part Two

Sat, 19 Dec 2020 00:20:08 -0500

Hopefully you’ve read part 1 of this article, which is available here. We’ve covered some of the benefits of E-Mail marketing, which I’ll quickly recap:

Email marketing is personalized
It avoids the toxicity associated with Social Media
You can offer free, automated incentives for new signups
You can offer discounts and other perks to existing clients and subscribers
It’s a great way to just generally keep in touch

As we mentioned in Part 1, you’ll need to commit to two things: collecting emails in an ethical manner (no one likes spam), and to consistently putting together content. Next, we get into the interesting part; finding the right solution. We always like to offer our clients low-cost, easy solutions, so that’s why we recommend Sendfox.

Why E-Mail Still Matters.

Thu, 19 Nov 2020 00:14:00 -0500

With the global pandemic in full swing, many companies and digital marketers are flocking to their social media of choice, and often boosting facebook posts in hopes of generating more quality leads. Even though our business reality has changed, some of the classic tools still work - and E-Mail is still important to any digital marketing strategy.

For many users, social media has become toxic, contributing to anxiety and social isolation (yes, social media can make some us lonely!). Social Media can become a battleground for conflicting political and religious ideals, and generally is a place that is great for arguing or for attracting trolls. Wouldn’t it be nice to have a focused and personalized way to reach out to your customers without them stepping into a potential minefield?