Technology on SSP Media

Why You Need to Get Rid of Windows 7 - NOW.

Tue, 27 Oct 2020 23:35:01 -0400

Windows 7 is probably Microsoft’s best release ever. After a few core updates, it was liked by consumers and IT managers alike. It provided stability, performance, a wide range of hardware and software support, and best of all - it just worked. When Windows 10 was launched, one of its biggest detriments was that it wasn’t Windows 7. It managed to hang on for awhile, causing both consumers and business to delay upgrade plans for Windows 10. But, all good things must come to an end.

Why your website needs WordPress.

Sat, 09 Dec 2017 22:37:54 -0500

As a web development firm, we constantly need to be researching, testing and evaluating new technologies and how these can transform into solutions.These days we have to worry about blockchain, #fakenews, security intrusions and so much more, but many of these items still don’t impact the majority of small businesses.One of the items that our team spends the most time on are reviewing different CMS (Content Management Systems) that could be deployed to serve the typical small business. When we say the typical small business, generally these are companies with 50 or less employees, with websites that are not tied to complicated database/intranet type functions, or which are used to power apps. Really these are websites that generally serve as the forward facing part of the organization’s web presence.Now, while these sites may not do anything terribly fancy from a technical standpoint, they are visually appealing, play nice on a variety of devices, and form a core part of the overall marketing strategy.With so many option likes Wix, Weebly, point and click builders, and even Google’s machine built websites, not to mention the future possibility of AI building your company’s web presence, why would you anyone jump into using something like WordPress? Whether you are using an out of date website, looking to launch your first site, or are just doing some initial research, here are a few points to consider:

How do I use twitter to promote my business?

Fri, 23 Oct 2015 11:24:41 -0400

Everyday, the number of smartphone users is increasing (opens in a new tab), along with the number of social media users. Businesses that do not master effective use of tools such as facebook, twitter (opens in a new tab), and Google+ will be left behind. Consumers now use a variety of resources to carry out research before purchases, or simply to view opinions on products and services. Not sure if twitter is right for you? Chances are pretty good that it is right for at least 1 of your competitors.

Do I need a responsive website?

Fri, 23 Oct 2015 10:21:16 -0400

On April 21st, 2015, Google updated its dreaded search rank algorithms. This means that it’s criteria for determining which websites are shown at the top of rankings was drastically altered. What does this mobilegeddon mean for small business owners? It means that if your website is not responsive - i.e. does not display well and clearly on smartphones and tablets, then you are in big, big trouble for three key reasons.

Why Having a Facebook Page Isn't Enough

Wed, 23 Sep 2015 11:16:15 -0400

Facebook is a fantastic communication and marketing tool. Of all the social media out there, it is probably the one best suited for direct sales. Many companies have a facebook page, and the price (free) is certainly right. And as long as non one has claimed your identity, you can even have a nice vanity URL - like facebook.com/LuchaComics (opens in a new tab). So, why would you need a website? Here’s 3 good reasons (although there are many more) why a facebook page falls flat up against a stand alone page.